Privacy policy.

For your convenience, we have provided a translation of this page below. This translation is solely for informational purposes and only the German language version is definitive.

 

1) Information on the Collection of Personal Data and Contact Details of Those Responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about how we handle your personal data when you use our website. Personal data is any data with which you can be personally identified.

1.2 The party responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is ROWAC GmbH, Oberauer Weg 61 a, 09429 Wolkenstein, Germany, Tel.: 015771976585, e-mail: info@rowac.com. A party responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries placed to the responsible party). You can recognise an encrypted connection by the string "https://" and the lock symbol in your browser bar.

2) Data Collection When Visiting our Website

During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website

  • Date and time at the moment of access

  • Amount of data sent in bytes

  • Source/reference from which you reached the page

  • browser used

  • Operating system used

  • IP address used (if applicable: in anonymous manner)

The processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Hosting & Content-Delivery-Network

– Squarespace

For the hosting of our website and the display of its content, we use the system of the following provider: Squarespace, Le Pole House, Ship Street Great, Dublin 8, Ireland. All data collected on our website is processed on the provider's servers. We have entered into a data processing agreement with the provider that ensures the protection of our visitors' data and prohibits unauthorised disclosure to third parties. As part of the above services, data may also be transferred to Squarespace Inc. in the USA for further processing on behalf of Squarespace Inc. For the transfer of data to the USA, the provider relies on the standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

4) Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. In some cases, these cookies are automatically deleted after the browser is closed (so-called "session cookies"), in other cases, these cookies remain on your device for a longer period of time and allow you to save page settings (so-called "persistent cookies"). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser.

If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 Para. 1 lit. a GDPR in the case of consent given or in accordance with Art. 6 Para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective layout of the page visit.

You can set your browser in such a way that you are informed about the storage of cookies and can decide individually about their acceptance or can exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contacting Us

When contacting us (e.g. via contact form or email), personal data is processed exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose. The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 Para. 1 lit. f GDPR. If your enquiry is in relation to a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted when the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Use of Customer Data for Direct Marketing

6.1 Subscription to our E-mail Newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. Only your e-mail address is required for sending the newsletter. The provision of further data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you will only receive newsletters if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a GDPR. We store your IP address entered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the responsible party named at the beginning. After unsubscribing, your email address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data in a way that goes beyond this and is permitted by law and about which we inform you in this declaration.

6.2 Sendinblue

Our email newsletter is sent through the following provider: Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, Germany

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we use the data provided by you when registering for the newsletter in accordance with art. 6 para. 1 lit. f GDPR to this provider so that it can send the newsletter on our behalf. Subject to your express consent pursuant to art. 6 para. 1 lit. a GDPR, the provider will also carry out a statistical evaluation of the success of newsletter campaigns using web beacons or counting pixels in the e-mails sent, which can measure opening rates and specific interactions with the content of the newsletter. In the process, device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not combined with other data. You can revoke your consent to newsletter tracking at any time with immediate effect. We have entered into a contract with the provider that protects the data of our website visitors and prohibits its disclosure to third parties.

6.3 Goods Availability Notification via E-mail

For items that are temporarily unavailable, you can sign up to receive email stock availability notifications. In this case, we will send you a one-time e-mail message about the availability of the item you have selected. Only your e-mail address is required for sending this notification. The provision of further data is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending e-mails, which ensures that you will only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a GDPR. We store your IP address entered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data we collect when you register for our goods availability e-mail notification service is used strictly for the intended purpose. You can unsubscribe from the availability notifications at any time by sending a message to the responsible party named at the beginning. After unsubscribing, your e-mail address will be deleted immediately from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data in a manner that goes beyond this, which is permitted by law and about which we inform you in this declaration.

7) Data Processing for the Purpose of Order Fulfilment

7.1 To the extent necessary for the processing of the contract for delivery and payment purposes, personal data collected by us will be passed on to the assigned transport company and credit institution in accordance with Art. 6 Para. 1 lit. b GDPR.

In case we are required to provide you with updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact data (name, address, e-mail address) provided by you when placing the order for the purpose of personally informing you about upcoming updates within the legally stipulated period of time within the scope of our legal information obligations pursuant to Art. 6 Para. 1 lit. c GDPR via a suitable communication channel (e.g. by post or e-mail). Your contact details will be used strictly for the purpose of informing you about updates required by us and will only be processed by us for this purpose to the extent that this is necessary for the respective information.

In order to process your order, we also work together with the following service providers, who support us in whole or in part in the performance of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

7.2 Use of payment service providers (payment services)

– Apple Pay

If you choose " Apple Pay" as your payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed via the “Apple Pay” function of your iOS, watchOS or macOS operated device by charging a payment card stored with “Apple Pay". Apple Pay uses security functions that are integrated into the hardware and software of your device to protect your transactions. To authorise a payment, you must enter a code that you have previously specified and verify it using the Face ID or Touch ID function on your device.

For the purpose of payment processing, the information you provide during the ordering process, together with information about your order, will be passed on to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the credit card stored in Apple Pay to process the payment. The encryption ensures that only the website from which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the success of the payment. Any personal data processed during the described transfers is processed exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.

Apple stores anonymised transaction data, including the approximate amount of the purchase, the approximate date and time, and whether the transaction was completed successfully. Anonymous data completely eliminates the possibility of any reference to a person. Apple uses the anonymised data to improve “Apple Pay” and other Apple products and services.

When you use Apple Pay on the iPhone or Apple Watch to complete a purchase made through Safari on the Mac, the Mac and the authorisation device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you personally. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and uncheck "Allow payments on Mac".

For more information about Apple Pay privacy, visit the web address below: support.apple.com/en-us/HT203027

– Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.

If you select a payment method of the provider for which you pay in advance (e.g. payment by credit card), your payment data (including name, address, bank and credit card details, currency and transaction number) as well as information on the content of your order will be transmitted to the provider in accordance with art. 6 par. 1 lit. b GDPR. In this case, your data will only be passed on to the Provider for the purpose of payment processing and only to the extent necessary for this purpose.

If you select a payment method in which the provider provides the advance payment (e.g. payment by invoice or installments or bank transfer), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, town, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative means of payment) during the ordering process.

In order to protect our legitimate interest in determining the creditworthiness of our customers, this data is stored by us in accordance with art. 6 para. 1 lit. f GDPR to the provider for the purpose of a creditworthiness check. On the basis of the personal data provided by you and other data (e.g. shopping basket, invoice amount, order history, payment records), the provider checks whether the payment method selected by you can be granted with regard to payment and/or default risks.

The creditworthiness information may contain probability values (so-called score values). Insofar as scores are included in the result of the creditworthiness information, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or to the Provider. However, the provider may still be entitled to process your personal data if this is necessary to process payments in accordance with the contract.

– Stripe

One or more online payment methods from the following provider are available on this website: Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland.

If you select a payment method offered by the provider that requires you to make an advance payment (e.g. payment by credit card), your payment data (including name, address, bank and credit card details, currency and transaction number) as well as information about the content of your order will be transmitted to the provider in accordance with art. 6 par. 1 lit. b GDPR. In this case, your data will only be passed on to the provider for the purpose of payment processing and only to the extent necessary for this purpose.

If you choose a payment method in which the supplier provides advance payment (e.g. by invoice, installments or bank transfer), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, town, date of birth, e-mail address, telephone number, and, if applicable, details of an alternative means of payment).

In order to protect our legitimate interest in determining the creditworthiness of our customers, this data is stored by us in accordance with art. 6 par. 1 lit. f GDPR for the purpose of a creditworthiness check to the provider. On the basis of the personal data provided by you and other data (e.g. shopping basket, invoice amount, order history, payment experience), the provider checks whether the payment method selected by you can be granted with regard to payment and/or default risks.

The creditworthiness information may contain probability values (so-called score values). Insofar as scores are included in the result of the creditworthiness information, they are based on a scientifically recognised mathematical-statistical process. The calculation of the score values includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary to process payments in accordance with the contract.

8) Web Analytics Services

– Squarespace Analytics

This website uses the web analytics service "Squarespace Analytics", which is operated by the service provider Squarespace, Le Pole House, Ship Street Great, Dublin 8, Ireland ("Squarespace"). With the help of Squarespace, anonymised visitor data is collected, analysed and stored. Anonymised usage profiles can be created and evaluated from this data for the same purpose. Squarespace uses so-called "cookies", i.e. small text files that are stored locally in the cache of the site visitor's internet browser. These cookies serve, among other things, to recognise the browser and thus enable a more precise determination of statistical data. The data of the user's IP address is also collected, but it is anonymised immediately after collection and before storage in order to exclude the possibility of personal reference. The information generated by cookies may be transmitted to a Squarespace server in the USA and stored there, but will at no time be used to personally identify the visitor to this website and will not be merged with personal data relating to the individual bearing the pseudonym.

All processing described above, in particular the use of cookies to read out information on the device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with immediate effect by disabling this service using the "Cookie Consent Tool" provided on the website.

9) Page Functionalities

9.1 Adobe Fonts (Typekit)

This site uses web fonts from the following vendor for the consistent display of fonts: Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA.

When you call up a page, your browser loads the required web fonts into its browser cache in order to display text and fonts correctly and establishes a direct connection with the provider's servers. In the process, certain browser information, including your IP address, is transmitted to the provider.

The processing of personal data in conjunction with the establishment of the connection with the font provider will only take place if you have given your consent in accordance with art. 6 par. 1 lit. a GDPR. You can revoke your consent at any time with immediate effect for the future by deactivating this service via the "cookie consent tool" provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.

For the transfer of data to the USA, the provider relies on the standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

9.2 Zapier

This website uses the integration service provider Zapier, a service of Zapier Inc, 548 Market St #62411, San Francisco, California 94104, USA (hereinafter "Zapier"). We use Zapier to integrate various databases and web tools. Zapier is a web service that automatically links actions between different web tools and synchronises their applications with each other so that they execute the desired processes. Zapier automates our processing operations and ensures different workflows to efficiently design work processes in our processing system. The data processing described above is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interests in the efficient design of our work processes.

We have concluded a data processing contract with Zapier, with which we require Zapier to protect the data of visitors to our website and not to pass it on to third parties.

Further information on data use by Zapier can be found in the Zapier data protection statement at zapier.com/privacy.

10) Tools and Miscellaneous

– sevDesk

We use the sevDesk service of the cloud-based accounting software of sevDesk GmbH, Hauptstraße 115, 77652 Offenburg, Germany, to handle our accounting.sevDesk processes incoming and outgoing invoices and, if applicable, also the bank transactions of our company in order to automatically record invoices, match them to the transactions and create the financial accounting from this in a semi-automated process.

If personal data is also processed in the course of this, the processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in the efficient organisation and documentation of our business transactions.

You can find more information about sevDesk GmbH, the automated processing of data and the data protection provisions under sevdesk.com/security-data-protection

11) Rights of Persons Concerned

11.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the responsible party with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective prerequisites for exercising these rights:

  • Right to information pursuant to Art. 15 GDPR;

  • Right to rectification pursuant to Art. 16 GDPR;

  • Right to erasure pursuant to Art. 17 GDPR;

  • Right to restriction of processing pursuant to Art. 18 GDPR;

  • Right to information pursuant to Art. 19 GDPR;

  • Right to data portability pursuant to Art. 20 GDPR;

  • Right to withdraw consent granted pursuant to Art. 7 Para. 3 GDPR;

  • Right to lodge a complaint pursuant to Art. 77 GDPR.

11.2 Right of Objection

If we process your personal data within the framework of a balancing of interests on the basis of our overriding legitimate interest, you have the right to object to this processing with immediate effect at any time for reasons arising from your particular situation. If you exercise your right to object, we will stop processing the data concerned. However, we reserve the right to continue processing if we can demonstrate compelling legitimate grounds for the processing which override your interests, fundamental rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.

If your personal data is processed by us for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing. You can exercise the objection as described above.

If you exercise your right to object, we will stop processing the data concerned for direct marketing purposes.

12) Duration of the Storage of Personal Data

The duration of storage of personal data is based on the relevant legal basis, the purpose of the processing and, where applicable, the relevant legal retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of an express consent pursuant to art. 6 par. 1 lit. a GDPR, the data concerned will be stored until you revoke your consent.

If there are legal retention periods for data that are stored within the framework of legal or similar obligations on the basis of art. 6 par. 1 lit. b GDPR, this data will be routinely deleted upon expiration of the retention period, unless it is no longer required for the purpose of fulfilling or initiating a contract and/or we have no legitimate interest in continuing to store it.

When processing personal data on the basis of art. 6 par. 1 lit. f GDPR, this data is stored as long as you do not make use of your right of objection according to art. 21 par. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing is necessary for the establishment, exercise or defence of legal claims.

The processing of personal data for the purpose of direct marketing on the basis of art. 6 par. 1 lit. f GDPR, this data is stored as long as you have not exercised your right to object in accordance with art. 21 par. 2 GDPR.

Insofar as nothing else arises from the other information in this declaration on specific processing situations, stored personal data will be deleted if it is no longer necessary for the purposes for which it was collected or processed in any other way.